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Video Editing & Reels Strategy
Bolly Beat
Created viral Bollywood remix Reels and shorts for an independent music label targeting Gen Z in India.
01The Problem
Bolly Beat had great music but their video content looked amateur. They couldn't break through the noise of Bollywood labels and independent artists on Instagram and YouTube Shorts.
02The Solution
We built a Reels-first content engine with trending Bollywood audio remixes, fast-paced edits optimized for mobile viewing, and a consistent posting schedule aligned with Indian festival calendars and movie releases.
Music & Entertainment 5 months 2025
The Results
50M Views
2M Followers
“Our Reels started trending nationwide. 50 million views later, we're one of the fastest growing music labels on Instagram.”
— Bolly Beat
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